Choosing a logo or corporate color isn’t as easy as it seems. Consciously or unconsciously, we associate positive and negative qualities with every color. In this post, we’ll explain why we chose green as our corporate color and what it represents to us.

We humans associate the color green with nature and life. The best example of this is spring, when, after a long, gray winter, everything turns green again and life finally returns to nature.

SINNWELL also stands for growth and development in the fields of network expansion and information technology.

Green is the color of balance and harmony. It gives us the feeling of taking a deep breath and thereby recharging with oxygen and new energy, which is urgently needed in our hectic, fast-paced (work) world.

We are known for keeping a cool head even in stressful situations and not succumbing to the rush.

Green fosters creativity. According to recent studies by LMU Munich, the color green greatly enhances our creativity in the workplace. When people see the color green in this context, it primarily activates our creative potential.

We recognize the growing need for innovative solutions and ways of thinking. Complex situations arise that demand more from us than standardized procedures and processes—and that is what we are known for.

Our green reflects the freshness and vitality with which we approach our work. But it also stands for assertiveness and perseverance, and since we never lose sight of our clients’ goals and their implementation is our highest priority, we believe the color green is a perfect fit for SINNWELL.